Cognitive walkthrough

Cognitive Walkthrough is used to determine how easy it is for a new or infrequent user to carry out tasks inside your product or system. So it is a usability inspection method, which helps to evaluate the learnability of your product or service.

How does it help

Evaluating the learnability of your product or service can provide great feedback for improving the usability and user experience of it.

What will you get

You will get our analysis, which will contain the tasks, our notes, and the recommendations on how the interface should be modified.

After conducting a Cognitive Walkthrough, we can determine which parts of a given user flow should be more obvious, where should be more explanation, what actions should be more prominent, which texts should be rewritten and so on.

Like the Heuristic Evaluation, this method also requires us to look at your product or service from the users’ perspective. If it is possible, personas should be used in order to include different user perspectives. During the process, the evaluators record their steps, and take notes if they find an issue. It should be highlighted that we believe that a usability test is a much more powerful tool for your ux research, since it involves real users, however, as a starting point or a way of getting quick feedback the Cognitive Walkthrough can be a valuable method to apply.

What is the process

While the Heuristic Evaluation focuses on predefined usability heuristics, this method is task-based: we go through the most important user flows, conduct the core tasks using your user interface. While doing so, we pay attention to the following factors:

  • Can your user reach the right outcome for the given task?
  • Will your user notice the available options?
  • Can your user find the correct option for what she is trying to achieve?
  • If the correct option has been selected, will your user notice that this takes her one step closer to the completion of the task?